Benefits of LED Video Wall
There is a reason why video wall technology is so popular. Advertisements presented on an outdoor LED video wall are one of the most effective ways to connect with your customers.
Think about it, can there be any better way to make a statement than big moving images that are as exciting as they are immersive. As the industry is progressing, there are more benefits of investing in an LED video wall. This article is all about these benefits, and how you can build your brand, revenue, and loyalty with custom LED displays.
Benefits of LED Video Wall
1. Stellar images
A transparent LED display uses a direct view technology that produces an undeniably crisp and clear picture with a high level of brightness. This is made possible with LED pixel technology that can produce deep contrasts in the images, arguably similar to your mobile phone screens.
If you have ever walked into an electronic store and paused for a moment to gaze at the amazing landscape displayed on screens with such fine details, you have experienced the magic of LED technology. This is the reason why you must invest in an LED video wall to offer your audience something capturing.
2. Powerful processing
The LED video walls can display lots of different types of content which is possible due to its incredible processing. You can produce the most complicated and sophisticated animations and videos without bright colors on a transparent LED display without breaking a sweat. You have two options available- screens with built-in processing power or LED walls that come with additional hardware to handle the processing. The difference lies in how much complex content you want to display. For instance, LED video walls used in museums and planetariums have external processing hardware to make an immersive virtual environment possible. While the outdoor LED video wall you might have seen in a music event has built-in processors.
3. High resolution like never before
Do you know the difference between ‘advertising’ and ‘effective advertising’?
Well, the ‘effective’ part is literal here.
LED video walls just do not display images and messages, they do it at high resolution. Suppose you run a restaurant or a hotel with outdoor space and plan to host a Super Bowl event.
Will you be comfortable with your guests stressing their eyes trying to catch the details of the game on a projector screen?
You will want them to experience the magnificence of the game on a bright, high-resolution outdoor LED video wall offering exceptional detail and contrast.
Such clarity also presents advertisement opportunities like never before. You can build brand loyalty advertising on these larger-than-life screens that ensure your audience keeps coming back for more.
4. Unlimited customization options
Another impressive thing about LED video walls is the unlimited customization options available. You can get a custom LED display from suppliers to fit your needs. An outdoor LED video wall is created by joining individual screens. This is the reason why you can have a video wall in any dimension. Not only dimension, LED displays can be manufactured in creative shapes to present your brand in the best way possible.
In addition to this flexibility, outdoor LED video walls are built for long time operation. You can operate them 24/7 without any need for maintenance. The LED technology used in these displays is extensively reliable that gives video walls long life.
5. Increased customer engagement
The impact of an interactive video wall on your brand can be too far-reaching. Studies show that you can convince people to relate to your brand or buy your products if you can make your services or products feel more personalized. A video wall installation can help you get more personalized by allowing customers to interact with the screen to configure products, browse options or even digitally try products before buying them.
An interactive LED video wall will help your customers in all aspects-whether they want to know more about a product or have purchase-related queries. Such screens offer you a valuable opportunity to gather customer data and improve your conversion rates.
Be part of technological advancement
An outdoor LED display is not just a revolutionary medium to advertise and share information but can truly transform the user experience. You have the freedom to present the content the way you want. You can have an outdoor LED video wall that makes people stop and pay attention to the messages being displayed or put up an interactive interface to help customers find answers related to your products.
It doesn’t matter whether your content needs are passive (brand-building, campaign activation, or bold offers) or interactive (virtual fitting room or social media feeds), LED video walls can handle them.
If you have not already included an LED video wall in your digital business remodeling strategy, it’s time you get it a thought.